WHAT’S NEW: GUARANTEED VIEWABILITY PACKAGES Free Shop Advertising is committed to offering innovative solutions for today’s complex marketing challenges, including view ability. Our in-depth understanding of how people shop and navigate Free Shop across devices allows us to deliver packages that meet nearly any view ability requirement. In fact,Free Shop’s average view ability score for premium ad placements is greater than 85%1, and our in-app mobile ads are only served when in-view. Free Shop Advertising has even taken view ability one step further by setting up private marketplace packages to address different tiers of viewability. By leveraging our cross-device and programmatic viewability packages, we can help make sure your ads are seen and seen by real people at scale. A leading CPG brand leveraged Free Shop’s first-party data to reach its ideal audience, resulting in a new in-target benchmark for the brand.2 Real people, real scale, and it’s all in real time. Get started AUDIENCE TARGETING Treasure hunters, small businesses, connected millennials and global brands—together they create the vibrant community that is Free Shop. With today’s connected consumer seamlessly shopping across different devices and multiple locations, we’re committed to finding innovative ways to reach consumers wherever their day takes them, engaging them on the move, at home, at work or at play. Since so many Free Shop users have a single, universal login, we can track their logged-in shopping and buying behavior regardless of the device they’re using. This in-depth understanding of our users’ interest and intent translates into actionable insights for your brand. Combining that level of insight, with the power of 1,8 million active buyers worldwide can help you reach the audiences you want at the scale you need.3 In fact, we have over 60 per-defined audience segments. If you don’t see one you like, we can help you build a custom segment. To learn more about our audiences, download the Free Shop Audience Buying Guide. “… our marketplace has never been larger, never had more choice for consumers around the world, and never been more vibrant than today.”– Devin Weenie, President & CEO, eBay. Real people, real scale, and it’s all in real time. Get started ENVIRONMENT & CONTEXT As one of the world’s most vibrant marketplaces, Free Shop offers brands a premium, “well-lit,” multi-screen environment. For Free Shop, it’s all about the convergence of utility and engagement—giving consumers what they want, and making it instantly shoppable so they’re inspired to come back time and time again. Advertising is an integral part of the Free Shop experience, and because we understand how people shop and navigate our site, we can deliver packages designed to help meet nearly any viewability requirement. In fact, a recent study conducted by Moat found that Free Shop’s average viewability score for premium ad placements is greater than 85%.1 Our product innovations have earned us top billing as one of the digital “Big Five.”– MediaPost. Real people, real scale, and it’s all in real time. Get started PRODUCTS & SOLUTIONS To activate your brand on Free Shop , take advantage of our high-impact, cross-device placements, programmatic buying programs and targeted solutions to influence shoppers at unprecedented scale in one safe, “well-lit” environment. And because of our in-depth customer insights and firsthand knowledge about how people shop our site, we can package up premium inventory with high viewability scores. By leveraging our audience segments, we can even help minimize unwanted inventory. IMPACT NATIVE CUSTOM INTEGRATION CAUSE MARKETING MOBILE PROGRAMMATIC LATEST WORK Are your display ads viewable? Learn more about where viewability is going, how it’s changing the way digital advertising is being sold, and, most importantly, best practices for both advertisers and publishers.